Our team is comprised of a network of experts that share two things in common: Passion for produce excellence and a customer first mentality
Raul U Fernandez - President and Founder - Advisor, Business and Personal Coach, Board Member, Entrepreneur
Raul is a visionary leader that is also a results driven management, operations and technology expert. The one quality that distinguishes Raul is his ability to bring out the best in people and teams and focus their energy in executing flawlessly, A conversation with Raul is always an enriching experience that helps discover hidden opportunities for your business or personal career. He has 30 years experience leading business units, new product and business development organizations and implementing revenue enhancing strategies in international corporations.
Raul is named in 14 patents referring to fresh food preservation, packaging and handling and is co-founder of the Thx! social impact brand.
He holds an MS in Industrial Safety and Health and a BS in Mechanical and Marine Engineering from the Universidad de Buenos Aires.
E-mail: firstname.lastname@example.org and email@example.com
David Lund - Success Enabler - Go-to-market and growth strategies, marketing, and innovation
David enjoys helping food companies develop effective market entry and growth strategies. He has worked directly with over 50 retailer headquarters to help food companies build business. David has spent 25 years helping companies and consumer brands go-to-market more effectively in the food and CPG industries. He has worked for and with food industry businesses such as Chiquita, Heinz, Camposol, IFCO, and Fresh Solutions Network. David’s experience ranges from developing & introducing new products for multinationals to helping niche food manufacturers access retail markets. While at Chiquita, David oversaw the specialty banana business from farm to market, launched Chiquita minis and fresh-cut fruit, as well as the company’s banana breeding and sensory research programs. David holds an MBA from the University of Virginia’s Darden School and a B.S. from Purdue University
Craig Stephen - Success Enabler - Market and Business Development and Intelligence - Due Diligence
Craig has real world experience in international business within the perishables industry. Having led businesses in the information technology and fresh produce arenas. He has experience in the Asia/Pacific, North America and European markets. Craig is the ultimate value based advisor that any organization would want on their team. He is a senior leader with proven and successful P&L ownership. Strong international and business development experience with exceptional problem solving leadership. Characterized as an effective team builder, value-based leader, skilled negotiator, and imaginative problem solver.
Craig holds a BS/BA from the University of Cincinnati,
Gonzalo Marquez - Success Enabler - Strategy and Business Development
Gonzalo is an international consultant with vast experience in new product development, market development and exports within multinational companies. Prior to working as a consultant Gonzalo held positions as Latin American Corporate Clients Marketing and Products Development Director for a North American investment bank. He also gained international experience working in different countries such as Costa Rica, Chile, Europe and the United States leading teams responsible for fruit export, market development, regional sales and new product development during his tenure at Chiquita Brands Inc.
Gonzalo also lectures as a visiting professor in numerous universities on the topic of Marketing, Innovation and Business Management.
Gonzalo is an Economist with a Master's in International Business Management from Thunderbird University and holds a degree from the Darden School of Business.
Alberto Ortiz - Success Enabler - Operations Management, Compliance and Training
Alberto holds a Master of Engineering in Food Processing and is Food Technologist with over 25 years experience in the Food Industry , including : Research, Development, Implementation, Production, Marketing and Sales, Training, Supplier Development, Operations, Logistics, Supply Chain Management, Consultancy and audits .
He has extensive experience in the Food Industry, including: Management of supply operations, processing plants and retail operations. International development experience and is a certified trainer in G.M.P. and.Food Processing. Development of programs to meet international requirements for Global Companies.
Jiwon Jeong - Success Enabler - Research and Development - New Product Development
Jiwon is an experienced researcher and leader in the development of solutions to improve quality and add value to fruits and vegetables.
His expertise involves processes, packaging, modified atmosphere packaging, ethylene inhibitors and formulations.
Jiwon brings a very strong academic and practical world background which complements well the team's capabilities.
His education includes: Ph. D, Horticultural Science, University of Florida, Gainesville, FL
MS, Plant Science, California State University, Fresno, CA
BS, Horticultural Science, Seoul National University, Seoul, South Korea
He is also author of patents and is cited in numerous publications
Jack Luft - Business Development Leader
Jack's background is in business development, market research, and international development. He spent the last four years doing business development, sales, and partnership building for fresh produce infrastructure projects in Sub-Saharan Africa and Latin America. Before that, Jack focused on market research, project evaluations, and innovative development financing mechanisms for organizations such as the Economist Intelligence Unit, Shell Foundation, Dalberg, and Oxfam.
Jack holds a Masters in Development Management from Georgetown University and the University of San Martin (UNSAM) in Argentina.